Town of Silverthorne Engages Marketing Partners to Share Its Story and Vision
Betty Ashley Public Relations and Spin hired to
refresh Silverthorne brand and deploy marketing campaign
Silverthorne, Colorado – November 11, 2015 – To many travelers, Silverthorne is known as the first exit west of the Eisenhower Tunnel with easy access to gas stations, fast food, and of course, outlet stores. For neighbors along the I-70 corridor, it’s also a retail mecca with a Target, Lowe’s and Murdoch’s to name a few. But locals know there’s much more to their community and the Town of Silverthorne hopes to share its story and vision, putting itself on the map as a vibrant town for families and businesses to prosper.
“We have a comprehensive plan for the Town’s development including a vision for the town core, a new arts and culture plan, a new performing arts center currently under construction, and a very active economic development advisory council. Most importantly, we have a Town Council that is fully committed to delivering on the community’s goals,” said Ryan Hyland, Silverthorne Town Manager. “With so much potential, we have engaged creative partners to help us refresh our brand image and tell our story.”
“We are ecstatic about the opportunity to help Silverthorne share its vision for enriching the quality of life and economic sustainability of the community,” said Ashley Lowe, founder of Betty Ashley PR. “Our first step is to conduct research, including working closely with key stakeholders throughout the town, and then develop recommendations to enhance the Town’s brand image. It’s incredibly important and rewarding work that will have an impact for years to come.”
In 2016 Silverthorne will welcome the Lake Dillon Theatre Company, which is relocating from Dillon to a temporary space next to the Colorado Welcome Center in the Outlets at Silverthorne before moving to its permanent new home in Silverthorne’s downtown at 4th Street next to the Silverthorne Pavilion.
The Town of Silverthorne has worked diligently for a number of years to establish the vision for development of a vibrant and pedestrian-friendly downtown, and articulated that vision in its 2014 Comprehensive Plan. The Town is also close to finalizing its Arts and Culture Strategic Plan, for which the new theatre provides a launching point.
New businesses locating in Silverthorne indicate that the Town is on the right track. Locally owned and operated Baker’s Brewery and Higgles Ice Crème both opened in 2015, as did Summit County’s first Starbucks drive-thru. Hampton Inn and Suites will be opening before the holidays, bringing one of the first new hotels in many years to Summit County. Dunkin Donuts will also open its first Colorado mountain location in Silverthorne before the holidays. 2016 brings more culinary excitement directly to Silverthorne’s downtown area with Angry James Brewery and Sause on the Blue scheduled to open, and the popular Sunshine Café will be expanding.
Betty Ashley PR and Spin previously partnered on PR and marketing for Silverthorne’s newest single-family development, Summit Sky Ranch, with 240 residences to begin construction in 2016.
The Town of Silverthorne is a municipal government, incorporated in 1967 and operating under a Home Rule Charter adopted in 1994, which provides municipal services to Silverthorne residents and guests. Silverthorne’s Mission Statement is: To provide a year-round, family community with economic, recreational and social opportunities for all citizens to have a mountain quality of life. An incredible network of parks, trails and open space, along with a 60,000 sq. ft. recreation center, help the Town to deliver on that mission. To learn more about the Town of Silverthorne, please visit www.silverthorne.org.
About Betty Ashley Public Relations
Louisville, Colorado-based Betty Ashley PR specializes in brand positioning, media relations, stakeholder analysis, message development, strategic planning, crisis planning & management, community relations, content creation, social media and events. As a boutique, independent PR agency, Betty Ashley partners with other talented communications and creative professionals based on the scope of work and expertise required. To learn more, visit www.bettyashley.com.
Spin was founded 20 years ago in Breckenridge. Currently located in Denver, Spin specializes in brand assessment and development, marketing strategy, design and production, as well as digital creative and development. The Spin team approaches every creative endeavor with unique specificity, tailored to the traits, personality and intentions of each of its clients. To learn more, visitwww.spindenver.com.
Colorado snowmobile tours are an adventure through the Colorado High Country. Our experienced guides will take you through lush forests to some of the most awesome views of the majestic Colorado Rockies. Let our professional staff help you experience Colorado. It’s the place we live, love and are proud to call home.
Come experience Colorado’s beauty with a snowmobile vacation in Summit County Colorado area, including Breckenridge, Dillon, Frisco, Copper Mountain, Keystone, Silverthorne, and even the Vail area. High Country Tours is approximately 1 1/2 hours away from Denver. It’s the memory of a lifetime.
We create the perfect experience of snowmobiling in Colorado by offeringguided snowmobile tours as well as unguided snowmobile rentals in the Summit County area. We are conveniently located to four of Colorado’s best ski areas – Breckenridge, Copper Mountain, Keystone and Arapahoe Basin.
Our guided snowmobile tours offer a wide range of adventures, from beginner and family tours to advanced, as well as specialized group tours and everything in between. High Country Tours has something for everyone.
High Country snowmobile tour company is dedicated to customer service and will create a customized Colorado snowmobile trip for you and your family, company, or group of friends.
Dedicated to providing our guests with the best possible snowmobile tour in Colorado, we deliver snowmobile adventures that are fun, safe, memorable, and exciting. High Country Tours snowmobile company will handle all the details including terrific meals, personalized service and the most technically advanced equipment and guides. So come and join us for the snowmobile vacation of a lifetime!
Get to know Colorado by visiting the 10th mountain Division Huts!
Trailhead Directions and Details
Take special care with trailhead location. Allow extra time the morning of your trip in case the trailhead is not plowed or otherwise difficult to find or use. Check “New & News” on this website for critical trailhead changes. As parking at trailheads is often limited, please carpool or use a shuttle service whenever possible. Click here for GPS information.
ATTENTION HUT USERS: Due to break-in’s at a few of our trailheads we stongly urge all hut users not to leave anything of value in your car. If you must leave something in your car make sure it is either locked in your trunk or well out of sight.
To reach the Hunter Creek Trailhead, start in the town of Aspen. Follow Main Street in Aspen to Mill Street (the stoplight near the center of town, next to the Hotel Jerome). Turn N on Mill and drive a short distance down a hill, then across a bridge over the Roaring Fork River (.25 miles). Bear left after the bridge and follow the Red Mountain Road 1 mile to its second switchback. Just before the switchback, turn right and downhill on the Hunter Creek Road. Drive approximately .3 miles on Hunter Creek Road, then take a hard left on an unpaved driveway that leads up past a water tank 300 feet to a parking area. The actual trailhead is farther up the mountain, but this is the only parking.
You have several choices for foot travel to the actual trailhead. The simplest method is to walk back down the driveway to the Hunter Creek Road, turn left through two stone gate posts marked “Private,” and follow the paved Hunter Creek Road 1/3 mile around a hairpin switchback to the well-signed Hunter Creek Trailhead on the right side of the road. Your other choice for foot travel is to follow a foot trail that traverses up the mountain from the parking area to the trailhead.
For the New Upper Hunter Creek Parking Area follow Hunter Creek Road up Red Mountain (See Hunter Creek TH directions) and go NE through the stone pillars continuing up Red Mountain Road for approximately 6/10th of a mile to a 3-way intersection. Take a very hard tight turn, and continue E 1/4th of a mile through two sharp swithbacks. You are now on private property. Please respect the homeowners and use the linked map to find the parking area. Do not enter private, marked driveways and do not cross the bridge. Upper Hunter Creek Trailhead Map
PLEASE NOTE THESE IMPORTANT RULES FOR THE NEW PARKING AREA:
This is intended primarily as a skier drop-off area. Be prepared to drop your gear here and return your car to the Hunter Creek Parking area. There are a total of four (4) parking spaces in the skier drop-off area. Two are designated parking spots for 10th Mountain Division Hut users. One is for senior citizens and the last is for handicap parking. The parking spots are on a first-come first-served basis. If you are using it for overnight parking you must leave a copy of your confirmation sheet on the dashboard of your car showing the designated night(s) you will be at the hut. Your car may be ticketed or towed if you a) do not leave proof of hut use or b) are illegitimately parked in the senior or handicapped parking spot. Four-wheel drive is recommended.
From Glenwood Springs/I-70, travel east on Hwy 82 approximately 32 miles to Smith Way. (From Aspen, this intersection is approximately 8 miles west of Aspen). Note that this intersection is located .8 mile west of the turn-off to Snowmass Village/Snowmass Ski Area. Travel downhill on Smith Way for .5 mile, cross the Roaring Fork River, and continue to a 3-way intersection. Turn left (north) at Upper River Road, (CR 17) and travel North for 1.5 miles to the sharp right turn (east) onto the Woody Creek Road CR 18. Proceed approximately 8.4 miles through Lenado to the marked 10th Mountain winter hut parking area on your right. A sign, and a chain with a lock, marks the parking area. The combination for the lock on the chain is the same as the hut combination.
From the 4-way stop sign in Basalt at Two Rivers Road and the Fryingpan River Road, follow the Fryingpan River Road approximately 25 miles to the Eagle-Thomasville Road #400. Parking is available just east of the turn off to Road #400. Do not attempt to drive this road when it is wet, even with 4-wheel drive. This road is impassible when wet!
From the 4-way stop sign in Basalt at Two Rivers Road and the Fryingpan River Road, follow the Fryingpan River Road approximately 26 miles to a marked driveway on the North side of the road (the street number is 26501). Please park in the plowed designated area for hut users and do not block the driveway. From the parking area, follow the driveway northeast for 0.1 miles, then pick up the marked trail on the right. Please follow this marked trail and respect private property.
Parking for the Harry Gates Hut was changed in 2002. The new parking is 0.3 miles west (down valley) from the Diamond J Ranch. Please see Montgomery Flats Trailhead for more information.
From the 4-way stop sign in Basalt at Two Rivers Road and the Fryingpan River Road, follow the Fryingpan River Road approximately 26.5 miles to a Y fork in the road known as the Biglow (on USFS map). A sign indicates Elk Wallow Campground. Take the left fork (North Fork Road #501) and drive 2.6 miles to where the well-signed Burnt Mountain Road (#506) turns off to the left (north).
From the 4-way stop sign in Basalt at Two Rivers Road and the Fryingpan River Road, follow the Fryingpan River Road approximately 27.5 miles to the sign that says Norrie Colony. Turn right (west), travel across the bridge, and then up a short hill. At the top of the short hill there should be a plowed area. Park in the plowed area – DO NOT block the private driveway. The road to Twin Meadows leaves this area southwest of the short hill.
From the 4-way stop sign in Basalt at Two Rivers Road and the Fryingpan River Road, follow the Fryingpan River Road approximately 31.5 miles to signs for Fryingpan River Ranch and for Nast Lake/Granite Lakes Trailhead. After the turnoff, a winding dirt road leads 1.1 miles to the obvious buildings of the ranch. This road has several steep switchbacks, so 4-wheel drive is recommended during snow season.
The Granite Lakes Trailhead is just after the bridge. For the trail to Twin Meadows and Margy’s Hut, follow the marked trail around Nast Lake and begin climbing S.W.
Road 505 is a dirt spur off the paved Fryingpan Road. It was built for maintenance on the Fryingpan/Arkansas water diversion project. In winter it remains snow-covered and is shared by skiers and snowmobilers.
From the 4-way stop sign in Basalt at Two Rivers Road and the Fryingpan River Road, follow the Fryingpan River Road approximately 32 miles to an obvious parking area on the right. A sign at the parking area says Fryingpan Lakes.
The Hagerman Pass Road Trailhead is at the start of the Hagerman Pass Road, which connects Leadville and the Fryingpan valley. From the 4-way stop sign in Basalt at Two Rivers Road and the Fryingpan River Road, follow the Fryingpan River Road 32.1 miles to the end of the pavement, then follow Hagerman Pass Road around the sweeping bend to the left.
From the I-70 Edwards exit (#163), travel south 1/2 mile to Highway 6. Drive W on Highway 6 .7 miles to Lake Creek Road. Turn S (left) and drive 1.7 miles to West Lake Creek Road junction. Turn right and continue 1.5 miles to the end of the pavement and another 1.1 miles to the parking area at switchback. (8220′). Please Note: This trail passes through wilderness areas where we are unable to mark the trail with blue diamonds. This, along with the fact that this route is seldom traveled, can make for very difficult route finding and is not a trail we recommend for inexperienced or first time hut-users.
From the Eagle exit (#147) on I-70 drive south .2 miles to the roundabout. Drive 1.0 mile west on Hwy 6 until the roundabout and exit on Sylvan Lake Road. Travel 1.6 miles and take a right on Brush Creek Road (aka Eagle County Road #307). Travel 8.7 miles to a “Y” intersection. Take the right fork (West Brush Creek Road) and drive 4.6 miles to Sylvan Lake. Sylvan Lake is a small state park where you’ll find good car camping, small cabins for rent, and bathrooms.
From the Eagle exit (#147) on I-70 drive south .2 miles to the roundabout. Drive 1.0 mile west on Hwy 6 until the roundabout and exit on Sylvan Lake Road. Travel 1.6 miles and take a right on Brush Creek Road (aka Eagle County Road #307). Travel 8.7 miles to a “Y” intersection. Take the left fork (East Brush Creek Road) and drive approximately 6 miles to Yeoman Park. Turn right off of the main road and travel a few hundred feet along a short spur road (over a bridge) to the obvious parking area.
The Vail Trailhead for the Commando Run is not signed, but it’s fairly easy to find. Follow I-70 to the main Vail Exit (Exit 176) at Vail Resort. Take the exit, then travel south to a traffic circle. Turn east out of the traffic circle onto the frontage road and drive .4 miles E to an intersection marked with an oversized stop sign. Turn right (S) here and follow Vail Valley Drive .4 miles to parking at the Golden Peak Children’s Skiing Center at the base of lifts 6 and 12. In the winter parking is highly regulated, so check the parking rules when you get there.
At any rate, you can skin up the ski area from here to start the Commando Run in Mill Creek. This is a grueling start for such a nice tour, so consider accessing the Commando Run from the Vail ski lifts. There has been talk for years of a one-ride ticket for just that purpose, so check for this option. To reach the Commando Run from the lifts you can get into Mill Creek from the top of lift 6; or take a more roundabout route, finally using the Orient Express Lift to reach the west ridge of Siberia Peak. In the summer you can ride the Vail Gondola most of the way up the mountain, then hike the ridge to Siberia Peak. Cyclists can take their bike up the Gondola and ride across the ski area to the Mill Creek Road.
To reach the Vail Pass Trailhead, drive I-70 14.3 miles east from Vail or 5.4 miles west from Copper Mountain Resort. Take Exit 190 and park at the indicated overnight parking area. The Shrine Pass Road leaves from the parking area. It has good signage and is well used. Please note: For winter trips, hut-users must use the non-motorized winter-use trail to access the huts. Use of the motorized winter-use trail (Shrine Pass Road) may result in a $100 fine.
From the intersection of Highway 9 (Main St) and Boreas Pass Road (County Rd. 10) in Breckenridge travel east for 3.7 miles to the winter trailhead parking area.
Parking: Summit Huts Association appreciates the generosity of Copper Mountain Resort in allowing hut guests to park at Copper Mountain. Park in the Alpine Lot (formerly known as East Lot), just off Highway 91. Directions: turn into the main Copper Mountain Resort entrance and make your first left into the north end of the Alpine Lot. Park in the area near the Transportation Center, which is designated for Janet’s Cabin. Post your parking permit on the dash and make extra copies if your group requires more than one vehicle. Take the free shuttle from the Transportation Center to Union Creek.
Drive Interstate Highway 70 to the Vail Resort. Take the main Vail exit (#176). After exiting, turn north and drive a short distance to the frontage road (rather than heading into Vail). Drive the frontage road 1 mile west, then take a right on the Red Sandstone Creek Road. For the most reliable parking, head up Red Sandstone Creek Road .3 miles to a parking area on the left at a major switchback. If you park here, you’ll need to walk .4 miles on plowed pavement up and around another switchback to the start of the true Red Sandstone Creek Road, then an additional .6 miles on a plowed dirt road to the closure gate. To avoid walking the road, it’s worth exploring parking options farther up the road, especially in spring or during years with less snowfall. To do so, it’s prudent to use a 4-wheel-drive vehicle.
Drive Interstate Highway 70 to the Vail Resort. Take the main Vail exit (#176). After exiting travel north to the roundabout and turn east onto Spraddle Creek Road. You’ll immediately see a Forest Service overflow parking area on your left (note this and use later if needed). Continue up the steep paved road .7 miles to the Spraddle Creek Estates entrance gate. Leave the pavement here by taking a hard right on the well signed Spraddle Creek dirt road, and continue .1 mile to the Spraddle Creek Ranch parking area. Be advised there is no parking at the Spraddle Creek Estates entrance gate. Parking at the Lower Spraddle Creek parking area can be difficult because of the popularity of this parking area. Please carpool and use the Upper Spraddle parking area if possible. Free overnight parking can be found at Red Sandstone Park, located 1 mile west of the main Vail exit (#176) at the intersection of Red Sandstone Creek Road and the frontage road. Free bus service (970-479-2178) is available along the frontage road.
Drive I-70 5 miles W from Vail Resorts or 55 miles E from Glenwood Springs to the Minturn exit (Exit 171). Travel south on Hwy 24 approximately 10 miles to a left turnoff that leads a short distance down into a canyon and into Red Cliff. The Shrine Pass Road leaves from the northeast corner of Red Cliff. It is poorly signed but fairly obvious. If in doubt, ask any local where it is, and the USGS map shows it clearly as the only road up Turkey Creek. Once you find the Shrine Pass Road, the best place to park is in Red Cliff on any side street or in the lot by the Marshal’s office. You can also drive just over a mile up the Shrine Pass Road to the water tank
Camp Hale Trailhead
Elevation 9,250 feet
South Camp Hale Trailhead
Elevation: 9,280 feet
10TH MTN MAP: Chicago Ridge
USGS MAP: Pando
These trailheads are located at the site of former Camp Hale, a huge, 3-mile long flat area on the Eagle River a few miles north of Tennessee Pass. Fifty years ago Camp Hale was home for two years to the men of the 10th Mountain Division of the U.S. Army, for which the 10th Mountain Division Hut and trail system is named. Only road-cuts and a few foundations remain.
Drive I-70 5 miles W from Vail Resort or 55 miles E from Glenwood Springs and turn off at the Minturn Exit (Exit 171) onto Highway 24. Travel south on Hwy 24 approximately 15 miles and look for a distinct parking area to your left with a sign reading “Resolution Road.” This is the Pando Trailhead. You won’t find a bridge over the river, but it might be worth looking for a snow bridge. Such bridges are more likely in mid winter. Your other option to ski 1/2 mile south to a vehicle bridge and then ski back up to McCallister Gulch. Please note: vandalism to vehicles was reported at this trailhead in February 2010.
To reach the Camp Hale Trailhead, continue from the Pando Trailhead 1.5 miles S on Highway 24 to mile marker 160. Look to your left for two stone gate posts and a plaque. Again, parking is straightforward and there is a great year-round permanent bridge at this trailhead.
For the South Camp Hale Trailhead, continue S on Highway 24 for .7 miles past the Camp Hale Trailhead. Look to your left for another distinct parking area. Again, you won’t find a bridge over the river, but due to the distance this trailhead can save you, it might be worth looking for a snow bridge. Such bridges are more likely in mid winter. Boggy ground exists in this area as well, and needs a thick mid-winter snowpack for coverage.
To reach these trailheads from the south (Leadville) drive highway 24 over Tennessee Pass to Camp Hale. The South Camp Hale Trailhead is 5.1 miles north of Tennessee Pass on Highway 24. Use the connection mileages above to find the other two trailheads.
Drive I-70 5 miles W from Vail Resorts or 55 miles E from Glenwood Springs to the Minturn exit (Exit 171). Follow Hwy 24 for approximately 22.5 miles to the well-signed Tennessee Pass. Parking is obvious on the west side of the road opposite the turnoff to Ski Cooper. If you’re coming from the south (Leadville), travel 8.9 miles north from the junction of of Hwy 24 and 91 to Tennessee Pass.
To reach the Ski Cooper Trailhead from the north (I-70), drive I-70 5 miles W from Vail Resorts or 55 miles E from Glenwood Springs to the Minturn exit (Exit 171). Follow Hwy 24 for approximately 22.5 miles to the well-signed Tennessee Pass and the obvious road to Ski Cooper. To reach this trailhead from the south (Leadville), follow Hwy 24 north 8.9 miles from the junction of Hwy 24 and 91 (at the north end of Leadville) to Tennessee Pass. Travel 1/3 mile from the highway to the Ski Cooper parking area. Trailhead parking for Vance’s and Sangree’s is on the right side after you go through an entrance gate. Notes: 1. If you’re headed for Vance’s Cabin, there is NO parking at Forest Service Road #731. 2. You may encounter Ski Cooper snowmobiles and/or snowcats on the first ¾ mile of the suggested routes to Vance’s and Sangree’s. Please expect and respect all users.
Crane Park Trailhead : From the top of Tennessee Pass go south on Hwy 24 1.6 miles and turn right (west) off the highway onto a dirt road. There is a sign mounted on an antique road-grader for Webster’s Sand and Gravel. The most reliable and secure parking is in an obvious area within sight of the main road. To reach the Crane Park Trailhead from Leadville, follow the directions for Tennessee Pass Trailhead from Leadville via Hwy 24. About 7.3 miles from the junction of Hwy 24 and 91 at the north end of Leadville take a left onto the aforementioned road with the sign for Webster’s Sand and Gravel.
From Hwy 24 and Mountain View Drive on the north end of Leadville, drive 2.8 miles west on Mtn. View Drive to a “T” intersection. Turn north (right) and cross the East Fork of the Arkansas River. Continue N 0.5 miles to the large parking area on the right.
The parking lot for the Sangree M. Froelicher Hut is on the north side of Highway 91 between mile markers 4 and 5. It is 4.6 miles from the junction of Highways 24 and 91 in Leadville, and 19.5 miles from Highway 91 and I-70 (Copper Mountain). It is marked with a 10th Mountain Parking sign visible from the highway and “Public Parking” signs are found at the parking area. PLEASE NOTE THAT THE FIRST 1/3 MILE OF THE SUGGESTED ROUTE FROM THE PARKING LOT TO THE HUT IS ON PRIVATE PROPERTY: RESPECT PRIVATE PROPERTY AND DO NOT TRESPASS. NOTE THAT PARKING IS NOT AVAILABLE ANYWHERE ALONG BUCKEYE GULCH ROAD AND VIOLATORS MAY BE TOWED AT THEIR EXPENSE.
This is cool!
Before people came from all over the country for Breckenridge’s views and ski slopes, they came for the gold and silver embedded in its hills.
The area is spotted with abandoned and resurrected mines that tell the story of the hard lives of some of Summit County’s earliest
Among these is the Washington Mine, located on Boreas Pass in the southwestern outskirts of Breckenridge. Meticulously preserved and carefully reconstructed by the Breckenridge Heritage Alliance, the mine is nearly a three-dimensional diorama of the town’s mining history.
What remains of the mine today was once just the small antechamber of a much bigger operation that extended up from the current site.
But local historians have salvaged and, in some cases, rebuilt a small, cute campus that nevertheless paints a pretty realistic picture.
The 90-minute to two-hour tours of the Washington Mine run twice daily most days of the week.
A great option for families with children — the tour is entertaining, dimensional and, at times, hands on — local historians lead their guests back through the pages of Breckenridge’s history, showing and telling the way people lived in and out of the mines more than 100 years ago.
Kids will have an opportunity to explore an underground mine, peer down a mine shaft, meet a tommyknocker, detonate simulation dynamite and pan for gold, exploring the local history with at least four of the five senses.
For grown-ups, there’s the tour itself, offering an insightful look into the happenstance and economics that built Breckenridge. Tour guides also cover some of the more popular local legends, with exacting historical accuracy, of course, including that of the discovery of “Tom’s Baby,” a 13-pound gold nugget.
Complete with an (interpretive) underground mine tunnel, rails for transporting gold, a prospectors cabin and all the mechanics once used to empty the earth of riches, the Washington Mine has been beautifully preserved and reconstructed by the heritage alliance and is well stocked with relics of the mining age.
This is a ball!
Now, it’s four companies under one roof, able to service all of Interstate 70 between Idaho Springs and Glenwood Springs. Which means they can pull customers from Fort Collins to Colorado Springs in the east, capture some of the Vail market and draw from Western Slope cities.
“There are a lot of synergies between our companies,” said John Cantamessa, one of the four owners. “We are all good friends and we have proven we can do business together.”
Cantamessa originally bought Goodtimes Rafting from Kevin and Kathy Schneider. They became better friends during the transaction, and joked about joining their companies again. This winter, it became reality between the three along with the fourth owner, Jeff Hale.
Each of the four bring skills to the table, Cantamessa said. The Schneiders have marketing expertise, Cantamessa has extensive river know-how and Hale comes with a state parks perspective as well as experience as a charter captain and mountaineer.
“When you bring four people together with great skills, you’re going to get a great product,” Cantamessa said.
They raft Clear Creek, the Blue, the Arkansas, Upper and Lower Colorado stretches and the Roaring Fork. The also run bike shuttles, fishing tours and horseback riding.
And now, the company offers two ziplines — one in Glenwood Springs and one that opened this weekend in Idaho Springs.
Having all the offerings is ideal, Cantamessa said. He wanted to get into the Vail and Glenwood Springs market, but found it tough to snag without a Roaring Fork permit and Shoshone permit on the Colorado River. Rock Gardens found it tough to snag the Summit County and Front Range markets without the Upper Colorado, Blue and Arkansas river permits.
At about the time the merger went through this winter, Cantamessa and Kevin Schneider toured the new, riverside property that will become the adventure center’s Idaho Springs home. They finalized the purchase of approximately 10 acres of land and in March, began building the five towers that make up 3,000 feet of zipline. It was completed by firm Challenge Design Innovations, which does everything from recreational canopy tours to military tactical training facilities.
It’s a good year for a zipline to be added into the mix, Cantamessa said.
“We’re happy, because with the lack of water in some drainages, people still want to have fun. Zipping is the next best thing to rafting and biking,” he said, adding that it’s an ideal activity to create combo packages for those wanting to limit rafting to a half-day, but still fill the day with other activities. To do just the zipping, it costs $80 for five rides.
“Highside has always seen a strong correlation between people who raft and bike,” Cantamessa said, which was the impetus for creating the eastern zone zipline.
It’s said to be the longest tower-to-tower system in Colorado, with longer ones being canyon systems. One zip stretches a quarter-mile, and runs over Clear Creek. Zippers can wave to I-70 traffic as cars pass, or lean back and enjoy the view of the river.
The company is proud of its new location, and it’s already paying off with walk-in customers who stop by after seeing the system and signs from the highway. Owner and workers are busy working out a few operational kinks as well as completing the landscaping of the project’s initial phase. Future plans include building an aerial adventure park akin to the Glenwood Springs’ facility, and down the road bringing the boathouse upstream.
Cantamessa hopes he’s in front of the curve with the Idaho Springs zipline. He expects ski areas to build ziplines in the near future as part of the new summer recreation opportunities with the U.S. Forest Service. Some resorts have had short ziplines in the past, and Copper Mountain has had plans on the books for a 300-foot, multi-seasonal zipline at The Village at Copper.